Software for principals who outgrew the default Salesforce org
Most independent insurance agencies in Kansas run AMS360 or Applied Epic with a layer of HubSpot or a half-implemented Salesforce org for marketing. RIAs run Salesforce Financial Services Cloud or Wealthbox, plus Tamarac, Orion, or Black Diamond for portfolio reporting, plus a separate client portal that nobody uses. The seams are where retention leaks — renewal reminders missed, AOR transitions handled by hand, household-level reporting impossible without a custom export.
Preisser Solutions builds the custom layer that connects those tools — branded client portals, custom CRMs for the way your agency actually books business, dashboards that show the principal what's actually happening, and marketing automation that respects compliance.
We're not a Salesforce implementation partner. We're a custom software firm that integrates with Salesforce, HubSpot, AMS360, Applied Epic, and Tamarac when that's the right answer — and builds custom when it isn't.
The real pain points in independent agencies and RIAs
Across the agencies and RIAs we talk to, the same problems show up:
- Renewals being managed in spreadsheets because AMS360 reminders don't fit the agency's workflow
- AOR (Agent of Record) transitions handled by email — slow, error-prone, and bad client experience
- Client portals that nobody logs into because they're generic vendor portals with no branding
- Producers wasting time on quote follow-up that should be automated
- Marketing automation either non-existent or running through HubSpot in a way the compliance officer doesn't trust
- RIA principals with no live view of net new assets, household growth, or advisor production
- Tamarac, Orion, or Black Diamond reports being exported and re-formatted by an associate every quarter
- Onboarding paperwork — binders, applications, IPS, ADV delivery — still printed, signed, and scanned
How each Preisser Solutions service shows up in your firm
Every engagement is some mix of these five capabilities. Compliance-aware design is built in from scoping — no marketing automation goes live without your CCO's review.
Custom Agency and RIA Websites
Premium custom websites for independent agencies, RIAs, and broker-dealer affiliated advisors — credibility-grade design, fast performance, AI-search-optimized content, integrated quote forms or scheduling, ADV/CRS document delivery, and clean compliance footers and disclosures.
Custom Web Apps and Client Portals
Branded client portals that go beyond what Tamarac, Orion, or AMS360 ship by default — household-level views, document vaults, secure messaging, e-signature, scheduled reviews, and producer-side admin tools. Built on top of your existing book of record so your CRM remains the source of truth.
Insurance and Financial Business Automation
Renewal reminder automation, AOR transition workflows, quote follow-up sequences, lost-client win-back, household-level review scheduling, document generation (proposals, IPS, fact-finder packets), and AI-assisted onboarding. The Cassidy HVAC reactivation engine (60%+ reactivation) is a direct analog to lost-client and lapsed-policy reactivation.
AI Agents for Insurance and RIA Admin
Custom AI agents that read policy documents, summarize coverage for clients, draft renewal communications, extract data from carrier declarations pages, prep meeting notes, and handle FAQ-level client inquiries — always with human-in-the-loop escalation and compliance-aware scope boundaries.
Principal and Advisor Dashboards
Real-time dashboards for principals — net new assets (RIAs), household growth, advisor production, premium written by line and carrier (agencies), retention rate, AOR pipeline, marketing source ROI, and compliance task aging. Pulled live from Salesforce, AMS360, Tamarac, or whichever systems are the books of record.
AI-powered submission processing for an MGU within the Alliant Insurance ecosystem
Preisser Solutions built an AI-powered submission processing engine for an MGU within the Alliant Insurance ecosystem. The system reads broker insurance submissions (7–15 documents per submission), extracts structured data using dual competing AI models (Claude Opus + GPT cross-validation), validates against a confidence threshold, and auto-populates Salesforce records — replacing manual data entry across disconnected systems where the same data was previously entered 3–5 times.
Results: zero missed renewals in the first six months of operation. Commission reconciliation reduced to under 30 minutes per month. Real-time book visibility for the principal where none had existed before.
The same technical pattern — AI document extraction, multi-system integration, workflow automation — is directly applicable to independent insurance agencies, RIAs, and broker-dealer affiliated advisors. For RIA and financial advisory firms, Preisser Solutions' AI invoicing and document extraction work (proven through HG Oil Holdings at 75% time reduction) translates directly to dec page extraction, policy summarization, and onboarding document handling. Compliance is treated as a hard constraint from day one, not a checkbox at the end.
Insurance and financial software stack we work alongside
Preisser Solutions integrates with the systems independent agencies, RIAs, and broker-dealers actually run. Integration depth depends on vendor API access and your firm's IT and compliance governance.
- Insurance agency management: AMS360, Applied Epic, EZLynx, NowCerts, HawkSoft, QQCatalyst
- RIA portfolio management: Tamarac, Orion, Black Diamond, Addepar, Morningstar Office
- RIA CRM: Salesforce Financial Services Cloud, Wealthbox, Redtail
- Marketing and CRM: HubSpot, Salesforce, ActiveCampaign, Mailchimp
- E-signature and document: DocuSign, Adobe Sign, custom document workflows
- Compliance and archiving: Smarsh, Global Relay, MyRepChat
- Custodians and clearing: Schwab, Fidelity, Pershing data feeds (where authorized)
Why principals hire Preisser Solutions over a coastal consultancy
National wealthtech and insurtech consultancies sell enterprise platforms designed for billion-dollar RIAs and top-100 brokerages. Their pricing, timelines, and assumptions don't fit a 5-advisor RIA in Wichita or a 12-producer independent agency in Hays. The result is over-paying for under-fit software, or running on Excel and prayer.
Preisser Solutions is headquartered in Hays, Kansas, with engagements sized for independent agencies, regional RIAs, and broker-dealer affiliated advisors across Kansas and the Great Plains. There's no implementation team, no offshore handoff, and no five-year platform contract. Compliance constraints are built in from scoping, and engagements move at the pace your CCO can review.
